The BuzzVoice Blog

The mobile industry is on the rise, and smartphones, tablets, and new operating systems are creating opportunities for entrepreneurs to get involved in the rapidly expanding industry.  MobileBeat wanted to bring heavy hitters from the mobile community together for two days to take a look at some of the most interesting innovations that are transforming the mobile industry.

The MobileBeat conference took place in San Francisco and ran from July 12-13.  We were thrilled when we received the opportunity to attend the conference free of charge due to our promising technology and activity in the mobile space.

There was a wide variety of companies represented at the conference.  High profile attendees included executives from HP, AT&T, Twitter, Google, Facebook, and Motorola.  The innovation presented by these organizations and the forward-looking startups that attended MobileBeat ensured that there was no lack of interesting information at the conference.

HP's Phil McKinney kicks off MobileBeat 2010: Photo Courtesy of Venture Beat

Obviously, current hot topics like Andriod and the iPhone 4 were discussed at the conference, but there were four major trends that surfaced throughout the two days of presentations.  It looks like the mobile industry is trending towards:

• Location-based services- location-based services like Gowalla, Foursquare, or MobileBeat attendee MyTalk help mobile device users locate businesses, services, or people who are near them
• Mobile security- services like a mobile lock box, a personal surveillance system, and secured mobile payments help keep your information safe
• Educational tools- EduPath, an app for SAT test prep, won the consumer-facing app category of the MobileBeat startup competition
• Mobile advertising- iAds and integrated text messaging is changing the face of mobile advertising

Another trending topic was the use of mobile devices in the car.  Since the car is one of the most popular places to use BuzzVoice 3.0, we enjoyed listening how other companies are incorporating apps into the driving experience.  Startup company Motolingo has an app that connects to your car and updates you on your fuel consumption, location, or why the check engine light is on.

We had a great time at MobileBeat 2010.  Check out this MobileBeat recap for a more in-depth look at the innovation presented at the conference.